The Rules of the Road for Journalists on Twitter

"But some employers are either so afraid of the platform or so disdainful about its journalistic potential that they've tried to bar their reporters from even accessing Twitter in the workplace. The Sydney Star Observer's (SSO) Harley Dennett says he's denied access to both his Facebook and Twitter accounts at work via web filters on office computers."

via pbs.org

Fascinating look at how journalists, particularly in APAC, are engaging on Twitter. This nugget jumps out as do the 20 tips for journalists.

Posted via web from The Steve Rubel Lifestream

Comments

[Stuart Foster]

I still have a hard time understanding why newspapers and media outlets block access to some of the most important news breaking resources out there. It's like telling a soccer player to go out and play a game without the ball. It's criminal.

[F. Andy Seidl]

There have always been laggards.

I'm not surprised to see this. In fact, I'd be extremely surprised to not see this. This all fits in the classic technology adoption life cycle:http://en.wikipedia.org/wiki/Technology_adoption_lifecycle

My first company developed software version control tools. I remember more than one prospective customer saying something like, "We really don't need software version control, we rarely have more than 10 or 15 developers on any given project." I would just leave those meetings shaking my head. But that was before I understood that these folks were simply the laggards predicted by the technology adoption lifecycle.

The Sydney Star Observer is just a laggard. They'll come around, eventually, or they'll get out of the game.