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Sunday
Sep182005

Burger King NFL Ad is a Hit

Have you seen these ads of the Burger King scoring an NFL touchdown? The videos are here and here. You know they're good because they are generating a lot of conversation. According to this New York Times article, the marketers seem to be spending a lot time studying consumer buzz on TV shows. Perhaps they should also be studying the buzz on existing ad campaigns.

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Reader Comments (16)

There's actually an official BK site with these spots, as well as a contest, etc... You can find it at: http://www.nflyourway.com
September 19, 2005 | Unregistered CommenterJohn
What is the song that plays during the Burger King NFL Commercial?
September 20, 2005 | Unregistered CommenterVicki
DOES ANYONE KNOW THE SONG NAME IN THE COMMERCIALS?
September 24, 2005 | Unregistered CommenterWill
I just found the song that they use. It is called "roundup" It looks like it is owned by the NFL, it is on a 10 cd set that has the music they use during their films.
September 24, 2005 | Unregistered CommenterPatrick
It's also on iTunes.
September 29, 2005 | Unregistered CommenterSteve Rubel
i want to be the king for halloween, can anyone tell me where to find the mask for sale?
October 1, 2005 | Unregistered Commenterjustin
you can find a whole costume at a party city if you have one where you live.
October 2, 2005 | Unregistered Commentermatt
do you know for a fact that party city carries them? I check their website and no matches came up in a search for "burger king".
October 6, 2005 | Unregistered Commentersteve
Check the buzz on this blog:http://www.chuggnutt.com/2005/04/25/creepy_burger_king.html
October 6, 2005 | Unregistered CommenterBK KING
"Round Up" is the song for the Bledsoe ad. However, the Culpepper ad definately has a different song. Anyone know which song that is?
October 12, 2005 | Unregistered Commenters
I can't find the that is called "round up" on itunes I really would like that song.
October 18, 2005 | Unregistered CommenterSuzy
i want to be the king for halloween, can anyone tell me where to find the mask for sale?
January 6, 2006 | Unregistered CommenterSanji
On Burger King's website, you can order the mask. They also have a mask for the subservient chicken
January 6, 2006 | Unregistered CommenterSanji
Looking for the "dive into the stands" song
January 24, 2006 | Unregistered CommenterDoza
What is the music that plays in the BK NFL ad where the King is superimposed on Steve Young of the 49ers?
February 4, 2006 | Unregistered CommenterTom A
the song in the steve young commercial is called forearm shiver
February 28, 2006 | Unregistered CommenterDavid A

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